Tag Archives: Small Business Marketing

Content Creation 101: Where to Get Ideas for Blog Posts, Tweets & Status Updates

You’ve probably heard the saying “content is king,” and it’s truer today than it ever was before. Inbound marketing giant HubSpot constantly emphasizes how important it is to provide regular, relevant, awesome content (no matter your industry) to prospects and … Continue reading

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3 Quick Business Takeaways from Hollywood Movie Trailers

‘Tis the season for shopping, feasts, and, of course, Oscar-caliber movies. The trailers for these films have been in full swing for the last couple of months, tempting audiences and piquing people’s interests. There’s a lot we can learn from … Continue reading

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Stay On Top Of Brand Mentions & Competition: How to Set Up Google Alerts

Google Alerts are a fast, free, and easy way to monitor specific topics that people are talking about online. If you haven’t set these up, consider doing so. Here’s the 411 on what you need to know. What are Google … Continue reading

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Rudolph’s Lesson: Are You Capitalizing On Your Business’ Differentiators?

One of our favorite holiday classics is Rudolph the Red-Nosed Reindeer because we love the message: what makes us different is what makes us special. It sounds so simple, yet it’s funny how when we head back to “real life,” … Continue reading

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3 Creative Ideas for Promoting Health Programs or Fitness-related Businesses

We’re all back from stuffing ourselves with turkey, mashed potatoes, and yummy homemade pies (among other things). So as we loosen our belts, it seems fitting (ha!) that we talk about some creative ideas for promoting health programs or fitness-related … Continue reading

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Overview of Digital Publishing for Becoming Industry’s Thought Leader

Looking for a way to position yourself as an industry thought leader? Interested in building even more credibility for you and your company? Interested in developing a passive revenue stream? Well, digital publishing might be just the thing for you. … Continue reading

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Don’t Be a Turkey: 6 Marketing Mistakes to Avoid

Increase Marketing Effectiveness by Avoiding Common Mistakes! Sometimes we can get so caught up in our marketing and into thinking that we’re doing everything right that we don’t see mistakes that we’re making. It’s important to get up from the … Continue reading

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