Tag Archives: Public relations

When & How to Send a Press Release – Answer These 4 Questions First!

You have a great small business. You want more people to know about it. But you don’t have a big budget for advertising. Why not go after free exposure in a newspaper, magazine, or digital publication? After all, you’re certain … Continue reading

Posted in PR / Public Relations, Small Business Resource | Tagged , , | 6 Comments

The Difference Between Marketing, Advertising, Branding & PR

If you’re a business owner, you have probably used these terms in your conversations: marketing, advertising, branding, and PR. But what does each one mean, exactly? Let’s take a look. The difference between marketing, advertising, branding, and PR. Marketing. Marketing … Continue reading

Posted in Amsterdam Printing, Branding, Promotional Products, Small Business Marketing | Tagged , , | Leave a comment