Tag Archives: Email marketing

Email Marketing Tips: The Anatomy of a Killer Email

We’re certainly not the first to post an article called the anatomy of a killer email, but we’re thinking our way of explaining it might help you appreciate why it’s so important to get the different elements just right. Let’s … Continue reading

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Email Marketing Tips: 6 Things All Successful Email Newsletters Have in Common

Your email newsletter provides a great opportunity to connect with current customers, past customers, and prospects. But not all email newsletters are made equal. Let’s talk about the things all successful ones have in common.

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Email Marketing for Small Businesses: Does Your Newsletter Deliver Value?

For every article that claims email newsletters still work, we could probably round up 20 (or more) “real” people (i.e. potential customers) who claim they never read them. What you decide regarding email marketing is ultimately up to you, but … Continue reading

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Email Subject Lines That Work: The Secret Sauce

Maybe you’ve dedicated this year to keeping up with your monthly email newsletter. But now after a couple of months in, you’re starting to wonder how to create email subject lines that work. Or maybe your company has had an … Continue reading

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