Tag Archives: advertising

The Power of Promotional Products

Recently, I read a few interesting articles that the Promotional Products Association International (PPAI) has published.  They conducted a study to determine which marketing vehicle ranked highest in terms of reach, recall, and reaction from the consumer’s perspective.  The types … Continue reading

Posted in Small Business Marketing | Tagged , , , , | 2 Comments

The Right Time is Now: Why making a splash with promotional products may be your best investment right now

With the economy slowly awakening from its year-long slumber most small businesses are struggling to make smart advertising decisions. Money is still tight but a savvy entrepreneur knows that if you don’t stay aggressive your competitors most likely will. Promotional … Continue reading

Posted in Holiday Gifts, Small Business Marketing | Tagged , , , , , , | 1 Comment