Social Media for Small Business: Should You Outsource It?

socialmedia_1.28.14We’ve gotten past the point of “does your business need to be on social media?” Now, the burning question of the day for small business owners is whether you need to outsource social media work to a third party. Here are five things to keep in mind.

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Posted in Small Business Marketing, Small Business Resource, Social Media | Tagged , | 2 Comments

Networking 101: Tips from Small Business Owners

Portrait Beauty Product Shop ManagerIn our previous post, we gave an overview of several types of networking organizations. Today, we’re featuring several small business owners who regularly network. These networking ninjas share their philosophy and provide some tips on what you should and shouldn’t do when making the rounds.

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Networking 101: A Roundup of Organizations to Consider

networking_1.21.14Most small business owners would probably agree that networking is an important part of doing business: it creates camaraderie, it increases your exposure, and it can provide leads. But which organization (or organizations) should you choose? This post will discuss a bunch of different options.

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Warm Up with These Hot ‘n Cozy Promotional Products

Young woman holding cup of teaSing it with us: Oh, the weather outside is frightful, but these promotional products are so delightful. What? That’s not how the song goes? ;) OK, OK. We’ll leave the songwriting to the experts, and we’ll focus on what we know best: HOT promotional products that are as functional as they are cozy. These are the perfect items to share with customers, prospects, and employees this time of year.

Here are some of our faves:

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Posted in Advertising, Amsterdam Printing, Promotional Products | Tagged , | 4 Comments

Custom Calendars 2015: Early Bird Special

2015 Calendar Target Shows Year OrganizerIt’s a new year, so forget the mistakes and forgotten orders of the past. In fact, with our early bird specials, you can save BIG on your 2015 calendars. So seize the day, friends, and order your custom calendars now.

Here are some of our favorites to check out:

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Are You Getting the Most Out of LinkedIn for Business?

Unleash the Power of this Social Network

Get the Most Out of LinkedIn for Business

Back in the “old days” (like, five years ago), LinkedIn was simply a place to connect with people and look for jobs. But like all the other social media networks, it’s evolved a lot over the last several years, and with impressive results. Social Media Today cites a report from this past October showing that “LinkedIn drives significantly more traffic to corporate websites than all the other social platforms combined.”

So the question is this: are you getting the most out of LinkedIn for your business? Here are six things to consider.

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Posted in Brand Awareness, content marketing, Small Business Marketing, Small Business Resource, Social Media | Tagged , | 2 Comments

Small Business Tips: 5 Things You Can Learn from Google & Facebook

5 Things You Can Learn from Google & Facebook

Two of the biggest businesses around have recently hit—or are about to hit—major milestones. Google celebrated its 15th birthday last year, and Facebook turns 10 next month. But it’s important to note that Facebook and Google haven’t always been the juggernauts they are today. Let’s talk about what you can learn from them and how you can apply these lessons to your own small business.

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Posted in Case Studies, Small Business Marketing, Small Business Resource | Tagged | Leave a comment