5 Awesome Promotional Items for Administrative Professionals Week 2015

Administrative Professionals Week is coming up soon (the week of April 19), but you still have time to get the busy admin in your life something special. Here are five ideas.
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Ditch the Limp Fish Handshake & Other Networking Tips from the Frontlines

Small Businesses & Charitable Giving
If you’re a small business owner, you probably understand why networking is so important. In addition to being a source of referrals, networking helps business owners feel more connected, a good thing when you consider how lonely it sometimes gets working those long hours as you build your business.

We’ve talked about networking before, including this article on promotional products you can use during events and what to say when you’re feeling tongue-tied. For today’s post, we asked small business owners to share their experiences and tips for becoming true networking ninjas.
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The Anatomy of an Irresistible Social Media Post


We can probably all agree about the importance of social media, but now let’s talk about the nitty-gritty reality. What makes a great tweet? An awesome Facebook update? A cool Tumblr blog?

Cozy up, because we’re about to reveal the anatomy of an irresistible social media post. It involves two essential organs: heart and brains.

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How to Keep Your Virtual Workforce Happy & Productive

employee morale
It’s so twenty-first century to operate a business out of your home with employees working out of theirs, right? The benefits are many: freedom, lower overhead, and schedules that match a person’s lifestyle.

But this model can also come at a price, especially if your virtual workers aren’t as productive and as happy as they should be.

Here’s how to make sure that doesn’t happen to you.
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9 Tips for Getting More Retail Foot Traffic (Think Beyond Sales)

Marketing Takeaways from Techie Press Conferences
Thanks to the Internet, it’s getting harder and harder for retail stores to compete for that all-important foot traffic. Here are some ideas that could inspire more people to walk through your doors.

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Posted in Advertising, Branding, Customer Relations, Event Planning, Fun Stuff, Ideas, Sales Strategies, Small Business Marketing, Small Business Resource | Tagged | Leave a comment

Vendor Relations: WOW with These Promotional Products

Customer Appreciation Ideas - thanks

We often talk about awesome promotional products you can give your customers, prospects, and employees. But what about those unsung heroes we encounter every day: the FedEx guy, the accountant who comes in once a quarter, the IT team you outsource to?

Yes, we’re talking about all the wonderful vendors who play a role, however small, in keeping your business going. It’s important to take the time to thank them. Here are some thoughtful promotional products you can offer along with your gratitude.
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Posted in Advertising, Amsterdam Printing, Branding, Promotional Products, Small Business Marketing, Small Business Resource | Tagged , | 2 Comments

10 Product Photography Tips for Increased Sales

Just last week, we provided business headshot tips. Now, let’s discuss product photos.

Your product photos need to sell, sell, sell, which is why you shouldn’t consider product photography as simply one more thing on your never-ending to-do list. Be thoughtful in your approach. Here’s how.
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