Category Archives: Social Media

Creating “Virtual” Thought Leaders: How to Use Quora for Business

We’ve been hearing so much about Quora lately that we wanted to learn more about it. So we did the research on this cool platform so you don’t have to. Here’s what you need to know, and here’s how it … Continue reading

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Stop! 7 Things You Should Never, Ever Do in Social Media

Social Media Crisis Management That You Need to Know Sometimes we all need common sense reminders on what we should—and shouldn’t—do or say on our social media accounts. Here are seven things you should never, ever do. 1. Never jump … Continue reading

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Psst. When’s the Last Time You Checked Your Company’s Online Reputation?

How Your Business is Perceived Online Will Affect Sales – Here’s How to Manage Your Online Reputation It’s easy to think your company’s “online reputation” involves only your website and social media networks, like Facebook. But it goes WAY beyond … Continue reading

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10 Excellent Examples of LinkedIn Cover Images for Brands

Last fall, LinkedIn rolled out its re-designed company pages for brands, and, as expected, many companies quickly took advantage of the new features, including the ability to add a custom cover image (dimensions 646 pixels x 220 pixels and no … Continue reading

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Social Media Strategy for Small Business 2013: A Totally Honest Look at Social Networks

We Weigh the Pros and Cons of Facebook, Twitter, LinkedIn, Google+, and Pinterest So That You Don’t Have To Oh, social media! You saucy little minx, you. We know we’re supposed to worship at your feet for your ability to … Continue reading

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2013 Power Boost! 5 Ways to Rock Your LinkedIn Profile & Company Page

LinkedIn Best Practices for Your Personal and Business Profiles LinkedIn has over 187 million members worldwide in 200 countries. From a professional standpoint, it’s certainly the place to be. So why not make sure your profile — both your personal … Continue reading

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Content Creation 101: Where to Get Ideas for Blog Posts, Tweets & Status Updates

You’ve probably heard the saying “content is king,” and it’s truer today than it ever was before. Inbound marketing giant HubSpot constantly emphasizes how important it is to provide regular, relevant, awesome content (no matter your industry) to prospects and … Continue reading

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