Category Archives: Social Media

Are You Getting the Most Out of LinkedIn for Business?

Unleash the Power of this Social Network Back in the “old days” (like, five years ago), LinkedIn was simply a place to connect with people and look for jobs. But like all the other social media networks, it’s evolved a … Continue reading

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Uh-oh, Now What? Crisis Management Tips for Small Businesses

Let’s face it: sometimes things don’t go as planned. Maybe an intern goes rogue and takes to the company Twitter account. Maybe one of your products is causing customers to get sick. Maybe a person in upper management has gotten … Continue reading

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Is it Ever OK to Buy Likes and Followers? Our Take.

We’ve heard this question more times than we can count: Should I buy followers on Facebook and Twitter (Instagram, Tumblr, etc.)? Our answer has been the same every time: an emphatic NO! We could end the post right here, but … Continue reading

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5 Brands Rocking Pinterest: What Your Business Can Learn from the Big Guys

In our last post, we discussed how b2c businesses can market themselves on Pinterest. Now let’s look at some successful brands and talk about what you can learn (and borrow!) from them.

Posted in Brand Awareness, Branding, Case Studies, content marketing, Small Business Marketing, Small Business Resource, Social Media | Tagged , | Leave a comment

Pin This! How to Use Pinterest to Market Your b2c Business

Here are some Pinterest stats to consider: Pinterest topped 70 million users back in July. According to Media Bistro, “69% of online consumers who visit Pinterest have found an item they’ve bought or wanted to buy.” AllFacebook cites a Monetate … Continue reading

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Marketing Tips: 5 Things You Can Do Right Now to Rock Q4

Hello, October and welcome Q4! Before we know it, we’ll be ringing in the New Year, but between now and then here are five things you can do to liven up your marketing for the next three months.

Posted in content marketing, Ideas, Small Business Marketing, Small Business Resource, Social Media | Tagged | 1 Comment

Social Media Tips: There’s an Art to Being Social, Dude

You’ll have no problem finding articles and blog posts that outline how to use different social media platforms, which ones are best for which industries, and how to measure ROI. But what sometimes gets lost in all this is how … Continue reading

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