Category Archives: Social Media

Video Marketing Tips: What Real Business Owners Are Doing

According to Marketing Sherpa, a third of all online activity is spent watching videos, YouTube is the number 2 search engine in the world, and video increases the understanding of a product or service by 74%. With stats like these, … Continue reading

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11 Social Media Best Practices Every Small Business Should Follow

Facebook turned 10 this year, Twitter turned eight, and even relatively new-kid-on-the-block Pinterest has been around since 2010. None of us can claim ignorance any longer when it comes to social media, which is why it’s critical you understand and … Continue reading

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Marketing Case Study: 3 Brands Rocking Social Media

We all need a little inspiration from time to time, which is why we thought we’d focus on three brands that rock social media‚Ķand what small businesses can learn from them. Here we go.

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How to Use Google+ Hangouts for Business

It seems like Google is always cooking up new and interesting products for users. One product that’s gotten a lot of buzz is Google+ Hangouts. Let’s discuss this innovative product and some ways you might be able to use it … Continue reading

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How to Attract Readers to Your Blog: 10 Important Tips

You’ve created a blog editorial calendar that rocks. You write compelling blog posts, and you write them regularly. You’re poised to answer comments and engage with readers. Except there’s one problem. The only sound you’re hearing? Crickets. So what gives? … Continue reading

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Should Your Business Offer Customer Service via Social Media? 6 Points to Consider.

More and more people are jumping on the smartphone/tablet bandwagon, and social media networks are growing their memberships almost exponentially. As a result, people often take to social media to post complaints and accolades regarding customer service. What’s a small … Continue reading

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About Those “Other” Social Networks: Should You Use Tumblr & Instagram for Business?

We’ve talked at great lengths about Facebook, Twitter, Pinterest, LinkedIn, and Google+ on our blog. But there are other vibrant and growing social networks in town that may make sense for your small business, most notably Tumblr and Instagram.

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