Category Archives: Social Media

The Anatomy of an Irresistible Social Media Post

We can probably all agree about the importance of social media, but now let’s talk about the nitty-gritty reality. What makes a great tweet? An awesome Facebook update? A cool Tumblr blog? Cozy up, because we’re about to reveal the … Continue reading

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3 Types of Visual Content You Should be Using

Content marketing is the phrase du jour, but “content” goes so much deeper than words on a page or screen. In fact, visual content marketing is just as important. Wishpond, a company that sells content marketing software, provides ten compelling … Continue reading

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Which Blog Metrics REALLY Matter? The Answer Might Surprise You.

You’ve been slaving over your company blog for a long time now, regularly publishing super-optimized posts. You promote and share the content. You think you’re doing a great job, but you’re starting to question whether all the effort is worth … Continue reading

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6 Social Media Tips for Stressed-Out Business Owners

It’s no longer a question about whether your business should be on social media. It’s now a question about how to get the biggest bang from your buck (and admittedly limited time). Here are some important social media tips, several … Continue reading

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Twitter Marketing Tips: 5 Small Businesses Rocking Twitter (And What You Can Learn from Them!)

Do you think Twitter makes sense for only big brands, celebrities, and regular individuals, and NOT small businesses? Well, it’s time to re-examine this opinion by looking at some small business success stories on Twitter. Twitter itself has a showcase … Continue reading

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3 Facebook Marketing Tips You Can Use Right Now

We’re not here today to debate the merits of Facebook for small businesses. (You’ll find plenty of fans and plenty of critics.) Instead, we want to give small business folks like you practical Facebook marketing tips that you can start … Continue reading

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Video Marketing Tips: What Real Business Owners Are Doing

According to Marketing Sherpa, a third of all online activity is spent watching videos, YouTube is the number 2 search engine in the world, and video increases the understanding of a product or service by 74%. With stats like these, … Continue reading

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