Category Archives: Small Business Resource

PR Tips: Feeling Tongue-tied? 9 Tips for Talking to the Press

A reporter just called wanting to get your take on a big industry trend. This could be a great moment for you and your company. Problem is, you’re worried about sounding like a moron. Never fear—that’s why we’re here! Below, … Continue reading

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10 Ways to Make Your Employees Better Brand Ambassadors

Your loyal employees are usually more than happy to talk up your company, but that doesn’t mean they couldn’t use some guidance along the way. In this article, we’re going to provide you with tips and suggestions for turning your … Continue reading

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Get Smart: 6 Awesome Promotional Products for Smartphones & Tablets

Your smartphones and tablets deserve smart accessories that dress ‘em up in style while promoting your company to boot. Here are six of our favorites.

Posted in Advertising, Amsterdam Printing, Brand Awareness, Branding, Customer Relations, Promotional Products, Small Business Marketing, Small Business Resource | Tagged , , | 4 Comments

The Secret Sauce to Using Customer FAQs in Your Content Marketing

You know all those frequently asked questions you get about your business? There’s a gold mine of content in the answers—content you can repurpose throughout all of your marketing initiatives. Here’s how.

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Show Me the Money! What You Need to Know About Small Business Grants

What small business couldn’t use an influx of “free” cash to support new initiatives and infrastructure? But is there really such a thing as free money? And, if so, is it actually available to small businesses? The answers are a … Continue reading

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5 Ways to Create a Productive Collaborative Workspace

The trend towards collaborative workspaces isn’t new, but it has gained traction in recent years, thanks to Millennials who crave team environments. In fact, according to an article on Today Money, this year “more than three-quarters of U.S. companies expect to … Continue reading

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Marketing Message Takeaways from the Big Game

We love discussing and dissecting the ads featured during the big game. Check out our past reviews here and here. It helps to look at these big-budget commercials (4.5 million for a 30-second spot) from a small business perspective because … Continue reading

Posted in Advertising, Brand Awareness, Branding, Case Studies, Fun Stuff, Small Business Marketing, Small Business Resource | Tagged | Leave a comment