Category Archives: Small Business Marketing

7 Questions You Should Ask a PR Consultant

If you’re going to outsource public relations work to a PR consultant, it’s important to do your homework and properly vet the candidates. Here are seven questions you should ask along with what to look for in their answers.

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Entrepreneur Tips: 6 Reasons You Should Publish a Book Now!

Oh, if you could only get all the awesome ideas you have floating around in your head on paper and make a book out of it. Wait a minute! With digital publishing, you can. Here are six reasons why you … Continue reading

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Building Customer Loyalty – Tips from the Front lines

A popular marketing adage goes like this: it’s easier (and cheaper) to get your current customers to buy from you than it is to go out and get new customers. And not only do our best and most loyal customers … Continue reading

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8 Fun Customer Contest Ideas

A great way to build brand loyalty is through customer contests. Here are eight ideas to get your creative juices flowing.

Posted in Advertising, Customer Relations, Event Planning, Fun Stuff, Holiday Season, Ideas, Small Business Marketing, Small Business Resource | Tagged | Leave a comment

7 Signs You Need a Website Makeover

Your website: it’s the face of your business. For some, it’s an accompaniment to a brick-and-mortar store, and for others, it IS the store, albeit a virtual one. You’ll be hard pressed to find many successful businesses, large or small, … Continue reading

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How to Use Google+ Hangouts for Business

It seems like Google is always cooking up new and interesting products for users. One product that’s gotten a lot of buzz is Google+ Hangouts. Let’s discuss this innovative product and some ways you might be able to use it … Continue reading

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Website Tips: 6 Ways to Make Your Team Bio Pages More Readable & Fun

If your website visitors take the time to look at your “About” section, specifically your team/management page, it’s probably because they’re curious about the people behind the company. Maybe they want to get a better sense of people’s credentials. Maybe … Continue reading

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