Category Archives: Employee relations

PR Crisis: What to Do When Scandal Hits Your Industry

Sometimes you’re doing everything right and simply minding your own business, when wham! Out of nowhere, scandal erupts within your industry. Even though it’s on the periphery, the scandal could still touch you and shake your customers’ confidence in your … Continue reading

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Hey, Wake Up! Order Your 2015 Calendars Now!

So, um, it’s the first week of December. Did you follow our advice and order your promotional calendars in the fall? If yes, you rock. If not, well, what are you waiting for? Check out the calendars below and get … Continue reading

Posted in Advertising, Amsterdam Printing, Branding, Customer Relations, Employee relations, Holiday Gifts, Promotional Products, Small Business Marketing | Tagged , | Leave a comment

The 411 on CRM for Small Business

You’ve probably encountered this acronym before—CRM. What does it mean and why should a small business owner care about it? Read on to find out.

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Cozy Custom Apparel That’ll Keep You Warm & In Style

The weather outside might not be frightful just yet, but why wait for the snow to blow before getting your cozy on? Stock up on some super comfy custom apparel (and more!) that’ll promote your business even when the skies … Continue reading

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Business & Politics: Is It OK for Small Biz Owners to Get Political?

Election Day is just around the corner. It’s a proud moment when we cast our ballots in this country, but here’s a question to consider: is it ever OK for businesses to get political? While this ultimately needs to be … Continue reading

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Marketing in Tough Times: 3 Situations When You Should Pause

If you’ve been in business long enough, you’ve probably heard this piece of advice: you should always be marketing, even when you’re busy. While we agree that regular marketing is crucial to a company’s success, you should still be aware … Continue reading

Posted in Brand Awareness, Customer Relations, Employee relations, PR / Public Relations, Small Business Marketing, Small Business Resource | Tagged | 2 Comments

Joining the Family Business: What to Consider Before Making the Leap

So many small businesses are family owned, passed down from one generation to the next. These businesses are the backbone of our nation and very much the “American way.” But is joining the family business always the smartest move? Here’s … Continue reading

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