Category Archives: Customer Relations

Should I Offer Free Shipping? Weighing the Pros and Cons

We all know how powerful the words “free shipping” can be to consumers. In fact, this report suggests that online shoppers are more likely to respond to free shipping offers than price discounts. And this infographic is full of compelling … Continue reading

Posted in Advertising, Brand Awareness, Customer Relations, Sales Strategies, Small Business Marketing, Small Business Resource | Tagged | Leave a comment

Customer Testimonials: How to Get Them & What to Do Next

Hearing kind words from happy customers always feels good, but did you know these testimonials can also impact your bottom line? McKinsey & Company, a global management-consulting firm, notes in one study that “word of mouth is the primary factor … Continue reading

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What Customers Really Think of Our Promotional Products

It’s easy for us to say we have the best promotional products on the planet, but we admit that we might be a little biased. :) So we thought we’d turn this blog post over to our customers so you … Continue reading

Posted in Amsterdam Printing, Case Studies, Customer Relations, Promotional Products, Success Stories | Tagged | 3 Comments

Should Your Business Offer Customer Service via Social Media? 6 Points to Consider.

More and more people are jumping on the smartphone/tablet bandwagon, and social media networks are growing their memberships almost exponentially. As a result, people often take to social media to post complaints and accolades regarding customer service. What’s a small … Continue reading

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Networking 101: Tips from Small Business Owners

In our previous post, we gave an overview of several types of networking organizations. Today, we’re featuring several small business owners who regularly network. These networking ninjas share their philosophy and provide some tips on what you should and shouldn’t … Continue reading

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3 Cyber Monday Marketing Tactics Small Biz Owners Can Use

We might be thinking about turkey, stuffing, and cranberry sauce right now, but in less than a week, many of us will be celebrating Cyber Monday. It’s a big day for online retailers, but there’s a lot to learn from … Continue reading

Posted in Advertising, content marketing, Customer Relations, Fun Stuff, Holiday Season, Small Business Marketing, Small Business Resource | Tagged | 1 Comment

6 Easy Ways to Promote Small Business Saturday 2013

Small Business Saturday is a little over a week away (November 30), but there’s still time to get the word out and promote this worthwhile event. Here are some tips and ideas.

Posted in Advertising, Branding, content marketing, Customer Relations, Fun Stuff, Holiday Season, Ideas, Small Business Marketing, Small Business Resource | Tagged | Leave a comment