Category Archives: Case Studies

Joining the Family Business: What to Consider Before Making the Leap

So many small businesses are family owned, passed down from one generation to the next. These businesses are the backbone of our nation and very much the “American way.” But is joining the family business always the smartest move? Here’s … Continue reading

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Overcoming Business Challenges: What Real People Have Done

Even the most successful small businesses have faced their fair share of challenges. The issue isn’t always how to avoid challenges, since some are inevitable. The key is figuring out what to do when you come face-to-face with one. For … Continue reading

Posted in Case Studies, Sales Strategies, Small Business Marketing, Small Business Resource | Tagged | 2 Comments

Video Marketing Tips: What Real Business Owners Are Doing

According to Marketing Sherpa, a third of all online activity is spent watching videos, YouTube is the number 2 search engine in the world, and video increases the understanding of a product or service by 74%. With stats like these, … Continue reading

Posted in Brand Awareness, Branding, Case Studies, content marketing, Small Business Marketing, Small Business Resource, Social Media | Tagged | Leave a comment

Marketing Case Study: 3 Brands Rocking Social Media

We all need a little inspiration from time to time, which is why we thought we’d focus on three brands that rock social media‚Ķand what small businesses can learn from them. Here we go.

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Small Business Startup Checklist: Tips from Those Who’ve Been There

Anyone who has successfully started their own business likely remembers the perils and pitfalls encountered in those early years, as well as the joys and victories. It can be equal parts exciting and stressful, rewarding and exhausting. That said, it’s … Continue reading

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What Customers Really Think of Our Promotional Products

It’s easy for us to say we have the best promotional products on the planet, but we admit that we might be a little biased. :) So we thought we’d turn this blog post over to our customers so you … Continue reading

Posted in Amsterdam Printing, Case Studies, Customer Relations, Promotional Products, Success Stories | Tagged | 4 Comments

Do You Still Need an Email Newsletter? Business Owners Weigh In.

It’s 2014. With all the ways we have to communicate with our clients and customers, do we still need to send out regular email newsletters? Some small business owners weigh in.

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