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Category Archives: Branding
The Difference Between Marketing, Advertising, Branding & PR
If you’re a business owner, you have probably used these terms in your conversations: marketing, advertising, branding, and PR. But what does each one mean, exactly? Let’s take a look. The difference between marketing, advertising, branding, and PR. Marketing. Marketing … Continue reading
Small Business Marketing Magic – 10 Ways to Use Customer Testimonials
Nothing beats those glowing words from happy customers. After all, what’s more persuasive to prospects: when you talk about how great your products or services are, or when a customer sings your praises in his or her own words? Definitely … Continue reading
Trade Show Marketing Ideas: What to Say, What to Wear & What Promo Products to Have on Hand
Ah, trade show season! For many small businesses, it’s a time of mixed emotions: excitement over the possibilities, like meeting new customers and increasing your company’s exposure. But there are the stressful parts as well: what to say, what to … Continue reading
In Search of the Perfect Logo for Your Start-up
If I ask you to name 3 of the best logos of all time, what would they be? You might mention Apple, BMW, FedEx, or Coca-Cola… The popularity and vision of these companies definitely make their logos famous, but there … Continue reading
Posted in Branding, Small Business
Tagged designing logo, logo design, start-up, start-up logo, start-ups, startup logo, startups
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Top Branding Resources To Get You Started
Without a dynamic brand, small businesses may as well be invisible. A successful branding strategy uses colors, slogans and effective graphic design to provide customers and clients with a clue to who the company is. Once a person becomes a … Continue reading
Posted in Branding
Tagged Branding, logo, logos, Small Business, small businesses, smallbiz, smb
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What to put on a pen? Here are some creative ideas…
Last week, we had concluded our “Vote For Pen” program, where we gave away 5000+ personalized pens for free in exchange for the vote. Here are some of the creative imprints that people came out with for their pens! Continue reading
Posted in Amsterdam Printing, Branding, Ideas, Promotional Products
Tagged creativity, freebies, giveaway, imprint ideas, imprinted pens, pens, personalized pens
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