Category Archives: Advertising

Retail Sales Strategy: 8 Ways to Promote Summer Clearance Sales

Oh, boy – how’d it get to be mid-August already? You know what that means for retailers. Out with the old and in with the Christmas stuff. OK, maybe not THAT fast. But this is a time when retailers are … Continue reading

Posted in Advertising, Holiday Season, Sales Strategies, Small Business Marketing, Small Business Resource | Tagged | Leave a comment

Quick Recipe for a Cool Labor Day Promotion

Could someone please tell us how it got to be the last week of July already? We wouldn’t be surprised if stores like Walmart had Christmas trees up in two weeks (OK, we jest, but only slightly). While we were … Continue reading

Posted in Advertising, Ideas, Promotional Products, Small Business Marketing, Small Business Resource | Tagged , | Leave a comment

10 Totally Kick Butt Ways to Use Promotional Products

If you’re looking for an effective and affordable way to promote your business and get better brand recognition, promotional products are the way to go. According to a recent study from the Advertising Specialty Institute (ASI), “…promotional products consistently rank … Continue reading

Posted in Advertising, Amsterdam Printing, Brand Awareness, Promotional Products | Tagged | 1 Comment

Is There a Place for Humor in Marketing (Part 2)?

Examples of Humorous Marketing Wins and Failures In our last post, we talked about whether there is a place for humor in marketing (we think there is, if done right). Now, let’s take a look at some examples of humorous … Continue reading

Posted in Advertising, Brand Awareness, Small Business Marketing, Small Business Resource | Tagged | Leave a comment

So an Entrepreneur Walks Into a Bar… Is There a Place for Humor in Marketing (Part 1)?

We can all think of funny marketing campaigns that get our attention and make us laugh. From the classic “Where’s the beef?” commercials for Wendy’s to the more contemporary talking baby for eTrade, there’s no shortage of creative concepts. Of … Continue reading

Posted in Advertising, Brand Awareness, Small Business Marketing, Small Business Resource | Tagged | 2 Comments

Get ‘Em While They’re HOT! 9 Awesome Promotional Products for Summer

Hello, June! So good to see you again. We’ve missed you. We’ve REALLY missed you. To celebrate our enthusiasm for this sun-shiny month, we thought we’d share some of our hottest summer-themed promotional products. Stock up now!

Posted in Advertising, Amsterdam Printing, Branding, Promotional Products | Tagged , | Leave a comment

2-in-1 Promotional Products that Rock!

Get two fabulous promotional items for the price of one and WOW your customers and prospects Since the value of promotional products depends on how useful the product is, we’d say that by choosing 2-in-1 products, you’ll get the biggest … Continue reading

Posted in Advertising, Amsterdam Printing, Branding, Customer Relations, Promotional Products, Small Business Marketing | Tagged | Leave a comment