Category Archives: Advertising

10 Totally Kick Butt Ways to Use Promotional Products

If you’re looking for an effective and affordable way to promote your business and get better brand recognition, promotional products are the way to go. According to a recent study from the Advertising Specialty Institute (ASI), “…promotional products consistently rank … Continue reading

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Is There a Place for Humor in Marketing (Part 2)?

Examples of Humorous Marketing Wins and Failures In our last post, we talked about whether there is a place for humor in marketing (we think there is, if done right). Now, let’s take a look at some examples of humorous … Continue reading

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So an Entrepreneur Walks Into a Bar… Is There a Place for Humor in Marketing (Part 1)?

We can all think of funny marketing campaigns that get our attention and make us laugh. From the classic “Where’s the beef?” commercials for Wendy’s to the more contemporary talking baby for eTrade, there’s no shortage of creative concepts. Of … Continue reading

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Get ‘Em While They’re HOT! 9 Awesome Promotional Products for Summer

Hello, June! So good to see you again. We’ve missed you. We’ve REALLY missed you. To celebrate our enthusiasm for this sun-shiny month, we thought we’d share some of our hottest summer-themed promotional products. Stock up now!

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2-in-1 Promotional Products that Rock!

Get two fabulous promotional items for the price of one and WOW your customers and prospects Since the value of promotional products depends on how useful the product is, we’d say that by choosing 2-in-1 products, you’ll get the biggest … Continue reading

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Touchdown! A Deep Dive into Big Game Ads That Scored

Key advertising takeaways for small business owners Another Big Game is in the history books, along with another set of pricy ads that people will be talking about around the water cooler, on Facebook and Twitter, and even in the … Continue reading

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Yellow Page Ads are Out. What YP Best-Practices Are Relevant For Your Other Campaigns?

Twenty years ago, Yellow Page ads wouldn’t have invited much debate. Today, however, it’s a different story. The demise of the Yellow Pages isn’t news in this era of smart phones and free WiFi. Think about it: when’s the last … Continue reading

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