Category Archives: Advertising

2-in-1 Promotional Products that Rock!

Get two fabulous promotional items for the price of one and WOW your customers and prospects Since the value of promotional products depends on how useful the product is, we’d say that by choosing 2-in-1 products, you’ll get the biggest … Continue reading

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Touchdown! A Deep Dive into Big Game Ads That Scored

Key advertising takeaways for small business owners Another Big Game is in the history books, along with another set of pricy ads that people will be talking about around the water cooler, on Facebook and Twitter, and even in the … Continue reading

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Yellow Page Ads are Out. What YP Best-Practices Are Relevant For Your Other Campaigns?

Twenty years ago, Yellow Page ads wouldn’t have invited much debate. Today, however, it’s a different story. The demise of the Yellow Pages isn’t news in this era of smart phones and free WiFi. Think about it: when’s the last … Continue reading

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Local Advertising Ideas: What Is a Local Google+ Page and How Do I Create One?

Google+ Local. It’s the (somewhat) new kid in town, having re-invented its old self (otherwise known as Google Places) and transformed into this even-more-connected cool thing that small businesses need to pay attention to. So what is it, and why, … Continue reading

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Does Facebook Advertising Work for Small Businesses?

Last week, we talked about traditional print advertising and if it still made sense for small businesses. Our answer? Like everything else in marketing and advertising, it depends. It depends on a variety of factors, and the same is true … Continue reading

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Advertising for Small Business: Do Print Ads Still Make Sense?

When it comes to small businesses, does print advertising still make sense? The short answer, of course, is yes: print advertising still makes sense for plenty of small businesses. The question you need to ask is this: do print ads … Continue reading

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