Author Archives: Slavik Volinsky

Slavik Volinsky

About Slavik Volinsky

More info: Slavik on Google+

Low-Cost Ways to Gain Brand Awareness in Your Local Community [Infographic]

I love talking to our blog readers to learn more about their businesses and their goals. One of the primary goals for any organization, of course, is to grow their business. This is a natural topic to cover, especially when … Continue reading

Posted in Brand Awareness, Branding, Small Business Marketing | Tagged , , | 1 Comment

Employee Motivation: 8 Proven Ways Toward a Happy, Productive Team

Real-world techniques to motivate staff and encourage productivity at work. As somebody in charge of employee motivation, you have a lot of responsibility. We know that motivated employees are more productive and lead to a lower turnover, but motivation doesn’t come from … Continue reading

Posted in Employee relations, Ideas, Small Business | Tagged , , , , | 6 Comments

Unique Pricing Strategies that Get Publicity and New Customers

Note: This is a more detailed post on how pricing models can get you publicity. To read about 7 more ways to earn media attention, read my guest post on HubSpot blog. You’ve been taught not to compete on pricing… … Continue reading

Posted in Ideas, Small Business, Small Business Marketing | Tagged , , , , | 1 Comment

How to Generate QR Codes: Step-By-Step Instructions

With the US Postal Service continuing to offer discounts for including QR codes on your mailings and the growing popularity of the QR codes among consumers, we could not resist writing about the best practices for create QR codes. Below is a step-by-step … Continue reading

Posted in Small Business Marketing, Small Business Resource | Tagged , , , | 1 Comment

3,200 Thank You’s Later… Gary Vaynerchuk’s Book & a “Thank You Box” Case Study

We were all taught to say “Thank You” whenever somebody helps you or says something nice. It is simply being polite. This manner has always been part of business, too: business owners always say “thank you” after your purchase. By … Continue reading

Posted in Customer Relations, Ideas, Small Business Marketing, Success Stories | Tagged , , | 11 Comments

18 Creative Examples of Facebook Timeline Covers for Brands

If you own a business, you probably have a Facebook Page. Starting tomorrow, March 30th, all business pages within Facebook are automatically switching to “Timeline:” a new format which allows you to fill in the blanks between founding your company … Continue reading

Posted in Branding, Small Business Marketing, Social Media | Tagged , | 5 Comments