Author Archives: Jason Moreau

Jason Moreau

About Jason Moreau

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Mobile Commerce Trends & Why Small Businesses Should Care

Seven and a half years ago, Steve Jobs unveiled the first iPhone. Since then, smartphone adoption has grown exponentially and doesn’t show signs of slowing down anytime soon. In fact, Smart Business Trends reports that smartphone subscriptions worldwide will reach … Continue reading

Posted in mobile marketing, Small Business Marketing, Small Business Resource | Tagged | Leave a comment

6 Ways to Tell if Your Website Navigation Is Hurting Your Site

At first blush, it’s easy to look at our own websites and “get” where we’re supposed to go and what we’re supposed to do next. But what about that person who’s landing on your site for the first time? What … Continue reading

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How to Evaluate Small Business Marketing Software & Subscription Services

If you’ve been in business for a while, you’ve no doubt received calls or emails from sales vendors hawking their solutions for your business. Whether it’s CRM software (like Salesforce), marketing software (like HubSpot), subscription services (like SinglePlatform or Merchant … Continue reading

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When Google Changes the Rules: 6 Strategies for Keeping Your Sanity

Last fall, the almighty Google made some significant changes to its algorithms, changes that have affected many businesses. Well, guess what? More changes are a comin’ because that’s the way it works: Google is constantly tweaking and refining its process. … Continue reading

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5 Marketing Myths Busted

If only we had a snopes.com for all the marketing myths that abound on the Internet. It seems like every day we hear a new one. We thought we’d highlight five of the more popular myths and bust them right … Continue reading

Posted in content marketing, Small Business Marketing, Small Business Resource | Tagged | 4 Comments

11 Cool Gifts to Celebrate Administrative Professionals Day

We’d be lost without our administrative assistants, right? Make sure you celebrate them on their special day, April 23. The clock is ticking! Wondering what to get them? Here are eleven cool promotional products to consider.

Posted in Amsterdam Printing, Employee relations, Holiday Gifts, Promotional Products, Small Business Resource | Tagged , | 1 Comment

Should Your Business Offer Customer Service via Social Media? 6 Points to Consider.

More and more people are jumping on the smartphone/tablet bandwagon, and social media networks are growing their memberships almost exponentially. As a result, people often take to social media to post complaints and accolades regarding customer service. What’s a small … Continue reading

Posted in Customer Relations, Small Business Marketing, Small Business Resource, Social Media | Tagged | Leave a comment