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Most Recent Posts:
Author Archives: Allison Rice
Stop! 7 Things You Should Never, Ever Do in Social Media
Social Media Crisis Management That You Need to Know Sometimes we all need common sense reminders on what we should—and shouldn’t—do or say on our social media accounts. Here are seven things you should never, ever do. 1. Never jump … Continue reading
Posted in Small Business Marketing, Small Business Resource, Social Media
Tagged Social Media, social media crisis management
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Case Study: Why Business Owners are Ditching Laptops for Tablets
We talk to five business owners and get their take on the laptop vs. tablet debate. Laptops vs. tablets. Tablets vs. laptops. Ever since Apple unveiled its iPad in 2010, it’s become a hotly contested debate. Way back in 2011, … Continue reading
Psst. When’s the Last Time You Checked Your Company’s Online Reputation?
How Your Business is Perceived Online Will Affect Sales – Here’s How to Manage Your Online Reputation It’s easy to think your company’s “online reputation” involves only your website and social media networks, like Facebook. But it goes WAY beyond … Continue reading
Posted in Customer Relations, Small Business Marketing, Small Business Resource, Social Media
Tagged reputation management
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2-in-1 Promotional Products that Rock!
Get two fabulous promotional items for the price of one and WOW your customers and prospects Since the value of promotional products depends on how useful the product is, we’d say that by choosing 2-in-1 products, you’ll get the biggest … Continue reading
Posted in Advertising, Amsterdam Printing, Branding, Customer Relations, Promotional Products, Small Business Marketing
Tagged Promotional Products
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5 Cool, Real-Life Examples of B2C Companies Rocking Repeat Business
As the marketing adage goes, it’s always easier to sell to past/current customers than it is to brand new shiny ones. The question is, how can you encourage repeat business, especially for B2C companies that depend on getting people into … Continue reading
Posted in Branding, Customer Relations, Fun Stuff, Ideas, Sales Strategies, Small Business Marketing, Small Business Resource
Tagged how to get repeat business
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19 Quick-Hitting Ideas to Boost Employee Morale
How to boost employee morale is a common question among business owners, and it’s a theme we’ve discussed quite a bit on this blog, including this post on team-building ideas and this post on creating community outreach programs. Sometimes, however, … Continue reading
Posted in Employee relations, Fun Stuff, Ideas, Small Business Resource
Tagged how to boost employee morale
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6 Tips for Cultivating Strong Business Networking Relationships
You work hard networking. You meet all sorts of interesting people, but the question is, what should you do next? How should you foster these relationships? And what are the potential benefits of spending time on these sorts of activities? … Continue reading
