Website Tips: Give Some Love to these Forgotten Pages

small business tips
No doubt, you and your team review certain pages on your website more than you do others. The home page, products and services pages, and FAQs immediately come to mind as pages that typically receive plenty of marketing love.

So now, it’s time to turn your attention to those “other” pages—ones that are easy to forget about, even though they are important.
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Company Mission Statements: Do They Matter Any More?

About pages for websites tell stories
Does your business have a mission statement? Is it something you post proudly on your site? Do you revisit it regularly? Do mission statements even matter anymore? Here’s our take Continue reading

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5 Awesome Promotional Items for Administrative Professionals Week 2015

Administrative Professionals Week is coming up soon (the week of April 19), but you still have time to get the busy admin in your life something special. Here are five ideas.
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Ditch the Limp Fish Handshake & Other Networking Tips from the Frontlines

Small Businesses & Charitable Giving
If you’re a small business owner, you probably understand why networking is so important. In addition to being a source of referrals, networking helps business owners feel more connected, a good thing when you consider how lonely it sometimes gets working those long hours as you build your business.

We’ve talked about networking before, including this article on promotional products you can use during events and what to say when you’re feeling tongue-tied. For today’s post, we asked small business owners to share their experiences and tips for becoming true networking ninjas.
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The Anatomy of an Irresistible Social Media Post

iStock_000025709660Small

We can probably all agree about the importance of social media, but now let’s talk about the nitty-gritty reality. What makes a great tweet? An awesome Facebook update? A cool Tumblr blog?

Cozy up, because we’re about to reveal the anatomy of an irresistible social media post. It involves two essential organs: heart and brains.

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How to Keep Your Virtual Workforce Happy & Productive

employee morale
It’s so twenty-first century to operate a business out of your home with employees working out of theirs, right? The benefits are many: freedom, lower overhead, and schedules that match a person’s lifestyle.

But this model can also come at a price, especially if your virtual workers aren’t as productive and as happy as they should be.

Here’s how to make sure that doesn’t happen to you.
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